IFA, the European tech trade show equivalent to CES in the US, is just around the corner. Companies are gearing up to showcase their latest innovations, bringing us the latest product announcements, feature demonstrations, and design concepts that will shape future consumer tech releases.
IFA will open its doors between September 5th and 9th, but many of the biggest announcements will start dropping shortly before the show’s public opening. And, as always, The Verge will be covering all the latest news live from the IFA 2025 show floor in Berlin, providing you with our hands-on product experiences and first impressions of upcoming releases.
If previous years are any indication, we can expect to see a plethora of new smart home gadgets and AI-laden devices, including laptops, tablets, appliances, and even robots that will do your household chores for you — sometimes equipped with incredibly specialized features.
The Verge will be tracking all the biggest announcements on this page, so follow along with our coverage below to avoid missing out.
- What does IFA mean?
- Samsung: ‘we have mentioned AI 91 times today.’
- Roborock’s Curv 2 Pro can drop its mop pads to keep your carpets dry
- Samsung adds assistant features to its Vision AI tech.
- Matter gets its moment at the Samsung press conference.
- “Samsung AI Home is not a promise. It’s here.”
- Samsung’s Galaxy S25 FE and Tab S11 are thinner, lighter, and otherwise about the same
- The newest Samsung SmartThings hub ditches Z-Wave
- Samsung takes another stab at an FE phone
- Anker’s portable Dolby Atmos audio projector.
- Samsung’s IFA 2025 press conference is about to start.
- Welcome to the construction zone.
- Anker’s fastest power bank launches alongside new Prime family
- Eufy built a stairlift for its robovacs
- Anker stuffed its awesome Nebula X1 projector into a party speaker
- Anker’s new AI voice recorder is the size of a coin
- Eufy’s latest security camera can see everywhere all at once
- Aqara announces Apple-friendly doorbell, outdoor camera, video hub, and more
- Belkin’s cheap wired earbuds give you ANC without battery anxieties
- The sun is shining in Berlin.
- Philips Hue lights get bigger, brighter, and cheaper with a major product refresh
- Philips Hue responds to cheaper competitors with major product overhaul
- Inside Philips Hue’s plans to make all your lights motion sensors
- Hue launches its first video doorbell
- Your Sonos speakers can now control your Hue lights
- Aukey’s new wireless charger gives you more freedom through the power of the orbs
- Major Amazon leak spoils the Philips Hue party
- Samsung’s new party speakers are less subtle than ever
- AI could bring us a smarter home — if we can trust it
- The PartyBox 720 is JBL’s largest battery-powered party speaker
- My brief hands-on with Acer’s new convertible Chromebook has me cautiously optimistic
- Acer gives its 18-inch Predator Helios gaming laptop a 4K screen and top GPU
- Acer has a dual-mode 720Hz OLED monitor, too.
- It’s easier to count the PC makers that *don’t* sell an Nvidia micro-desktop now.
- Acer’s new Amadana and CE270 monitors are unusually, strikingly stylish
- Acer’s 16-inch Air weighs even less than a 13-inch MacBook Air
- Ooni’s newest pizza oven adds AI to your slice
- Dolby Vision 2 goes beyond HDR with more AI and ‘authentic motion’ smoothing
- AI fish tank.
- This liquid-cooled projector promises an incredibly bright 6,200 lumen image
